J.D. Power Awards

2014 Dealer Experience Awards

When car shopping, the experience you have at your local car dealership is just as important as getting a fair price for a new car. J.D. Power rates car dealerships on the level of sales experience you receive when purchasing your new car and how you and your vehicle were treated during the maintenance and repair service at the dealership. Ratings, reviews and awards are based on how verified owners and lessees of 1-5 year-old cars were treated at franchised dealers.

Explore the 2014 ratings and summary

Dealer of excellence program

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Top rated sales experience dealership

In 2014, Cadillac ranked highest in customer service while Mercedes-Benz ranked highest in sales satisfaction.

Luxury Brands

Mercedes-Benz

Among luxury brands, Mercedes-Benz was the highest-ranked brand in the sales satisfaction in 2014.

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Mass Production Brands

MINI

Mini earned the top slot among mass-market brands when it comes to sales satisfaction in 2014.

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Top rated repair and maintenance dealership

In 2014, these were the top-ranked small cars and SUVs in their respective segments in terms of terms of dealership experience.

Luxury Brands

Cadillac

Among luxury brands, Cadillac was the highest-ranked brand in the customer service in 2014.

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Mass Production Brands

Buick

Buick earned the top slot among mass-market brands when it comes to customer service in 2014.

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2014 U.S. Sales Satisfaction Index (SSI) Study Results

Dedicated product specialists are becoming a more important part of the sales process at many vehicle dealerships, largely in response to customers' reaction to the advanced technology features with which many new vehicles are equipped.

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