Hyundai Motor Group Clarifies Relationship with Apple

Christian Wardlaw | Feb 08, 2021

Last Friday, and numerous other media outlets reported that Kia and Apple would collaborate on a new EV, and, according to a report in a Korean newspaper, a signed deal was imminent.

Hyundai Motor Group E-GMP Platform

Today, Hyundai Motor Group (HMG), of which Kia is a part, clarified its relationship with Apple. “We are not having talks with Apple on developing autonomous vehicles.”

According to Reuters, working with Apple as a contract supplier to build a possible “iCar” was internally unpopular at HMG. Long known for its self-reliance, HMG even makes its own steel for vehicles rather than purchase it from suppliers. An executive who spoke to Reuters on condition of anonymity said in January: “We are not a company which manufactures cars for others.” 

Apple was unavailable to comment to the news agency, but Reuters notes the electronics company has historically kept new product plans under strict secrecy. It never officially confirmed discussions with HMG about building a vehicle, and leaks about any talks that have taken place may have killed the deal, industry analysts told Reuters.

Hyundai’s stock dropped 6.2% on the news of stalled or discontinued discussions, while Kia’s valuation sank 15% following a 61% rise after early reports tied Kia and Apple together.

HMG will introduce numerous electric vehicles between now and 2030, many of them using the automaker’s impressive new Electric-Global Modular Platform (E-GMP). They will wear Genesis, Hyundai Ioniq, and Kia brands.

Reuters is the source of information for this article. It was accurate on February 8, 2021, but it may have changed since that date.

Explore new car previews
Volkswagen ID. Aero Concept Preview
Volkswagen ID. Aero Concept Preview
VW is looking to the future with a new concept car. The ID. Aero concept is a sleek premium electric sedan with stunning range and futuristic style, and it’s close to becoming a reality.
Read the full review
2023 Subaru Ascent Preview
2023 Subaru Ascent Preview
Subaru updates the Ascent SUV for the 2023 model year with a light facelift, new safety tech, and improved convenience features.
Read the full review
2024 Chevrolet Blazer EV Preview
2024 Chevrolet Blazer EV Preview
General Motors' (GM) vehicle-electrification strategy is accelerating, and its brands are announcing new models rapidly. Chevrolet has now set a date for the reveal of the new Blazer EV. Chevy will reveal the electric SUV on July 18 with an expected on-sale date of Spring 2023.
Read the full review
Read all articles

Scroll to the top
New Car Preview
2024 GMC Hummer EV SUV Preview
Most Dependable
2019 Vehicle Dependability: Most Dependable Trucks
Most Popular
10 Most Popular Large SUVs and Crossovers
New Model Update
New for 2019: Kia
New Car Preview
2023 Cadillac Escalade V-Series Preview
More related