Redesigned Kia Sorento Delivers “2021” Sign to Times Square

A 2021 Kia Sorento pulled into Times Square this week, towing the “2021” signage that will illuminate following the annual New Year’s Eve Ball Drop. The redesigned 2021 Sorento towed the sign from Kia’s headquarters in Irvine, California, to New York City during the month of December, with stops at the company’s dealerships along the way. On New Year’s Eve, Kia will host frontline workers and their families to ring in 2021.

Kia is the Official Countdown Sponsor of the New Year’s Eve Ball Drop, and the automaker will debut new advertising for the 2021 Sorento during the Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest on ABC.

The new 2021 Kia Sorento represents significant improvement over the SUV it replaces. It is a midsize 3-row SUV, and though it is larger inside for both people and cargo than it was before, it remains in a position at the bottom end of the class while the hot-selling Kia Telluride secures the upper end of the segment.

Available in LX, S, EX, SX, and SX-Prestige trim levels, the new Sorento offers a choice between a 191-horsepower 2.5-liter 4-cylinder engine and a 281-hp turbocharged 2.5-liter 4-cylinder. An X-Line option package adds an extra inch of ground clearance, a more sophisticated all-wheel-drive system, and a more rugged appearance.

During the model year, a 227-hp turbocharged Sorento Hybrid arrives boasting a 50% increase in fuel efficiency compared to the standard Sorento, and a 261-hp Sorento Plug-in Hybrid is also on the way providing 30 miles of electric driving range before reverting to gas-electric hybrid operation.

The new Sorento is on sale now, and prices range from $29,390 for the LX trim to $42,590 for the SX-Prestige trim with the X-Line option package. These 2021 Kia Sorento prices do not include the $1,170 destination charge.

Kia is the source of information in this article. It was accurate on December 22, 2020, but it may have changes since that date.